Cookie Policy
Last updated: September 2026
This Cookie Policy explains how Bulugo uses cookies and similar technologies on our website and Platform.
Bulugo Ltd is a company registered in England and Wales with company number 11184003. Our registered office is 278 Northfield Avenue, London, England, W5 4UB.
1. What cookies are
Cookies are small text files placed on your device when you visit a website. They help websites work, remember choices, understand usage and improve services. Similar technologies include pixels, tags, local storage and software development kits.
2. How we use cookies
We may use cookies and similar technologies to:
- make the website and Platform work;
- keep you signed in and secure your session;
- remember preferences and cookie choices;
- understand website and Platform usage;
- improve performance, content and user experience;
- detect fraud, abuse and security issues;
- support messaging, analytics, payments or other integrations where used;
- measure marketing performance where consent or another lawful basis applies.
3. Types of cookies we use
Strictly necessary cookies are required for the website or Platform to function, including security, authentication, session management, load balancing and cookie-consent storage. You cannot disable these through our cookie tools.
Analytics and performance cookies help us understand how visitors use the website and Platform, which pages are visited, what errors occur and how we can improve the service. We may use Google Analytics or similar providers where configured.
Functional cookies remember preferences, settings or previous choices, such as region, interface preferences or saved consent choices.
Marketing cookies may be used to measure campaigns or show relevant content. We only use these where they are actually deployed and permitted by consent settings and applicable law.
Third-party cookies may be set by providers such as analytics, messaging, payment, embedded content or security providers. We do not control third-party cookies after they are set by those providers.
4. Current cookie inventory
The public marketing website uses Google Analytics 4 to understand aggregate website usage and, only after marketing-cookie consent, the LinkedIn Insight Tag for advertising measurement and audience reporting. The inventory below also covers connected Platform features and uses "if enabled" wording for optional providers beyond the analytics and LinkedIn tag described here.
| Cookie or provider | Provider | Type | Purpose | Duration |
|---|---|---|---|---|
bulugo_session or equivalent | Bulugo | Strictly necessary | Session management and authentication on the Platform, if account login is used | Session |
bulugo_consent or equivalent | Bulugo | Strictly necessary | Stores cookie consent choices, if a consent tool is enabled | Up to 12 months |
bulugo_prefs or equivalent | Bulugo | Functional | Stores preferences and settings, if preference features are enabled | Up to 12 months |
_ga, _ga_*, _gid | Google Analytics | Analytics | Visitor and session measurement, only if Google Analytics is enabled | Up to 2 years |
bcookie | Marketing integration | Browser identification, diagnostics and abuse prevention | 1 year | |
lidc | Marketing integration | Data-centre routing | 24 hours | |
li_gc, li_mc | Marketing integration | Provider cookie-consent preferences and cache | 6 months | |
UserMatchHistory, AnalyticsSyncHistory, lms_ads, lms_analytics, li_fat_id | Marketing | Advertising/analytics identifiers and synchronisation | 30 days | |
li_sugr | Marketing | Probabilistic visitor matching | 90 days | |
__stripe_mid, __stripe_sid | Stripe | Strictly necessary or functional | Payment security and fraud prevention, only if Stripe checkout or billing is enabled | Up to 12 months |
Messaging provider cookies | WhatsApp, Telegram or similar | Functional or third-party | Messaging or chat functionality, only if embedded widgets are enabled | Provider controlled |
Security or hosting cookies | Hosting or security providers | Strictly necessary | Security, bot protection, load balancing or platform operation | Provider controlled |
Older Bulugo policies referenced legacy cookies including bulugocom_cookiecta, _gid, _ga_UA-117358929-1, DV, NID, 1P_JAR, IDE and _hjIncludedInSample. They should only be treated as current if they are still present on the live production site or enabled by a connected third-party service.
LinkedIn Insight Tag
LinkedIn's tag, cookies and similar technologies are optional marketing technologies. They help measure advertising performance and understand website audiences. LinkedIn can match visits with its members and provide aggregated reporting to Bulugo. The tag receives page URL, referrer, IP address, device and browser characteristics, timestamps and cookie identifiers. It is blocked until you choose marketing cookies; choosing only analytics cookies does not enable it.
The LinkedIn rows are examples from its provider cookie table, checked on 11 September 2026, not a claim that every cookie is set on every visit. Expiry generally runs from the latest setting of a cookie. LinkedIn's cookies vary by browser, region and membership status. Current provider information, including cookie purposes and lifetimes, is available in LinkedIn's cookie table and Cookie Policy. LinkedIn controls its third-party cookies; browser settings can remove or block cookies that have already been set.
5. Managing cookies
Most browsers let you refuse, delete or block cookies. If you block all cookies, parts of the website or Platform may not work properly.
Use Cookie Settings below or in the footer to reject optional cookies, allow analytics without marketing, or change your choices. Withdrawing marketing consent reloads this page to stop the LinkedIn tag and keeps it blocked on later visits unless you consent again. We ask for a fresh choice when adding LinkedIn, so an older choice does not silently enable it. Our consent cookie stores your choices for up to 12 months.
6. Changes to this Cookie Policy
We may update this Cookie Policy from time to time. Changes will be posted on this page.
7. Contact
Questions about this Cookie Policy should be sent to:
Bulugo Ltd
Email: privacy@bulugo.com